Becoming Preferred will teach you how to identify market stresses and create “Distinctive Value” using the five customer values. Individuals and organizations that employ these strategies enjoy increased market share, market prestige, higher margins and become leaders in their markets. MICHAEL VICKERS (author)
Salt Sugar Fat
₦3,500.00In this meticulously researched book, Micheal Moss tells the chilling story of how food giants have seduced everyone in this country. He understands a vital and terrifying truth: that we are not just eating fast food when we succumb to the siren song of sugar, fat and salt. MICHEAL MOSS (author)