The book outlines a new solution-oriented learning experience co-developed with Prof. Jerry (Yoram) Wind of Wharton School of Business – Rule Developing Experimentation (RDE).
nRDE is the systematized process of designing, testing and modifying alternative ideas, packages, products, or services in a disciplined way so that the developer and marketer discover what appeals to the customer, even if the customer can’t articulate the need, much less the solution. HOWARD MOSKOWITZ & ALEX GOFMAN (authors)
Whoopi Goldberg Book₦1,800.00
Betty H. Whoopie Goldberg’s book reiterates how she speaks today, even on the View. She sticks to her principles, ideations and beliefs she had as a child growing up in impoverished times. She is down to earth and approaches life in a logical and realistic point of view. WHOOPI GOLDBERG (author)