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Wharton On Dynamic Competitive Strategy

A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape. GEORGR S. DAY, DAVID J. REIBSTEIN, THE WHARTON SCHOOL & BOBERT GUNTHER (author)

1 in stock

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A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape. GEORGR S. DAY, DAVID J. REIBSTEIN, THE WHARTON SCHOOL & BOBERT GUNTHER (author)

Weight 0.85 oz
Dimensions 23.4 × 16.1 × 3.8 in